> For the complete documentation index, see [llms.txt](https://atlo-1.gitbook.io/atlo-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://atlo-1.gitbook.io/atlo-docs/getting-started/combine-retail-partners.md).

# Combine retail partners

In some cases, multiple retail partners operate under one single account. We call this to "Set Parent  Brands"

**Example**

* You buy products from "Connox" 
* Connox also owns Ambiente Direct 
* So all your purchase orders come from one single retail partner (Connox). This means that Connox is the parent brand for Ambiente Direct.

When you combine them, you tell Atlo where your sales come from - giving you the ability to much better understand the performance of your retail partners' performance. 

We still scrape their stock, price, order flow, etc. individually. 

Setting the parent brand, by combining the retail partners, allows us to know what order belongs to what organisation to improve their order flow. 

**Here's how you do it.**

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